Media, Representation

Representation; Is the way people, places and events are re-presented to us in Media.
There is a process of Mediation, therefore, the representation is created by a third person and can be biased.

Language is important in creating either a positive or negative representation.

In this weeks lesson I was paired up with a fellow class mate and we went on two different News websites and compared the ways in which they presented their news stories in regards to the main target audience that read their news papers. 

For example, I compared the different ways the newspapers; "The Sun" and "The Daily Mail" gave across the story of Lady Gaga's outfit in the MTV VMA Awards. It was clear that "The Sun" had a majority female audience as the language was more sensitive toward women. The article showed reasons why women wouldn't agree with the singer's choice of clothing as she  portrayed herself be like a "piece of meat" because of the dress she wore (which was made of meat), which feminist would clearly be against.

After this lesson I have become more aware of the language that is used in newspaper articles and how affective language can be to the reader. It has highlighted that Media is very influential to the public, and how much of an impact it has on societies view on the news they are be shown.

Media

In my first Media lesson I learned that Roland Barthes said that; a sign is communicated in three different levels, these are;

Denotation: The objective description of what you see.
Connotation: What meaning a sign has for us as individuals and as a society.
Mythical 


The choice of signs is called a Paradigm.
An Iconic code is usually distinguished by a picture and a symbolic code with words.

In this lesson, I analysed various different pictures and identified the denotations and connotations.
I found learning this quiet interesting because we had to differentiate the terms and use them to analyse objects and this allowed me to be more open minded and observant about the Connotation that can be given to society by just a simple picture.